Kislyi Kart: World of Tanks is getting a limited-time-only race mode

Torment: Tides of Numenera footage suggests it'll be plane sailing til release

Ripley's Believe It or Not: Team Fortress 2 gets Alien: Isolation items

Doom

Bethesda say they "need to prove Doom is worth reviving"

Doom 4

As we wait patiently for the Doom reveal at Quakecon, VP of marketing Pete Hines has expressed confidence for the revival following the success of Wolfenstein: The New Order. Bethesda is well aware that it’s been a “long time since the last Doom game”, and “nobody will assume this is going to be awesome” just because it’s, well, Doom.

Speaking to MCV in their latest issue, vice-president of marketing Pete Hines spoke about how the success of Wolfenstein has boosted their confidence with Doom. 

"Let's be honest, it was a bit of a tarnished brand," Hines admitted. "And we knew that. The last couple of games were either 'ok' or 'not great'. It wasn't a franchise where people were desperate for the next one. Wolfenstein isn't Uncharted. We knew this would take some explaining. But developer Machine Games has now untarnished the IP."

"We view [Doom] similarly to Wolfenstein," Hines explained. "Because it's been so long since the last Doom game. We are going in as if we need to prove ourselves all over again. We have no free passes. Nobody will assume this is going to be awesome.”

Being overconfident however isn’t on Bethesda’s agenda; they know they will have to work for it. "We are going to have to prove that this is something that's going to be fun and different that you need to pay attention to.” assured Hines. “That has to be our default position, we can't be: 'It's Doom, of course you're going to play it'. But that just makes us work harder."

Thanks OXM!

Login or Register
1
+1
-0
Shriven's picture
1469

Too bad the water might have been poisoned by Zenimax suing Oculus. The potential for Rift and Doom is immeasurable.

1
+1
-0
Nick Wilson's picture
181

I doubt the outcome of that legal nonsense will have an affect; the combination of the two would be a win-win for both parties. Surely?

1
+1
-0
subedii's picture
285

As cynical as it may sound, major companies have rarely been known to let a little hypocrisy interfere with an opportunity to make money

1
+1
-0
Ocid's picture
188

See Samsung and Apple for the best example of that.

1
+1
-0
Fraser Brown's picture
393

Bethesda has already come out and said that the legal trouble will not have any affect on their decision to release games with Oculus Rift support.

Alienware - Game VictoriousNvidia Shield - Titanfall
The 100 Best Minecraft Skins

Minecraft

The 100 Best Minecraft Skins

Kislyi Kart: World of Tanks is getting a limited-time-only race mode

Kislyi Kart: World of Tanks is getting a limited-time-only race mode

Torment: Tides of Numenera footage suggests it'll be plane sailing til release

Torment: Tides of Numenera footage suggests it'll be plane sailing til release

Ripley's Believe It or Not: Team Fortress 2 gets Alien: Isolation items

Ripley's Believe It or Not: Team Fortress 2 gets Alien: Isolation items

Blizzard's been tinkering away under World of Warcraft's hood

Blizzard's been tinkering away under World of Warcraft's hood

Final Fantasy IV snuck onto Steam today

Final Fantasy IV snuck onto Steam today

ArcheAge review in progress

ArcheAge

ArcheAge review in progress

Feel the love: Nvidia is hosting a gargantuan global celebration of PC gaming tomorrow

Feel the love: Nvidia is hosting a gargantuan global celebration of PC gaming tomorrow

Celebrate Elite's 30th anniversary by playing the remake for free

Celebrate Elite's 30th anniversary by playing the remake for free

Weak at the knees: The Evil Within TGS trailer makes walking look exhausting

Weak at the knees: The Evil Within TGS trailer makes walking look exhausting

Ultraworld trailer unveils off colourful polygonal world for the exploring

Ultraworld trailer unveils off colourful polygonal world for the exploring

Alien: Isolation trailer reveals survivor mode. Challenge your friends to play with your predator

Alien: Isolation trailer reveals survivor mode. Challenge your friends to play with your predator

Planetary Annihilation review

Planetary Annihilation

Planetary Annihilation review

Flagship’s an Oculus Rift-focused RTS that puts you on the bridge of a starship

Flagship’s an Oculus Rift-focused RTS that puts you on the bridge of a starship

Legend of Grimrock 2 trailer takes the dungeon crawler out of the dungeon

Legend of Grimrock 2 trailer takes the dungeon crawler out of the dungeon

Xbox One PC controller release date set for November

Xbox One PC controller release date set for November

Commander Keen: Keen Dreams source code released to be poked and prodded at

Commander Keen: Keen Dreams source code released to be poked and prodded at

Firefall update 1.1 trailer throws out new elemental guns giving distinct borderlands vibe

Firefall update 1.1 trailer throws out new elemental guns giving distinct borderlands vibe

Gang Beasts Early Access review

Gang Beasts

Gang Beasts Early Access review

Quake Live trailer marks Steam release and proves existence of mutants

Quake Live trailer marks Steam release and proves existence of mutants

Survival racer Distance coming to Early Access this fall

Survival racer Distance coming to Early Access this fall

The Masterplan breaks into Steam Early Access

The Masterplan breaks into Steam Early Access

More survival advice for Alien: Isolation - vents are horrible death traps

More survival advice for Alien: Isolation - vents are horrible death traps

Assassin's Creed Unity co-op trailer makes murder stylish

Assassin's Creed Unity co-op trailer makes murder stylish