Following news that Fortnite streamer Ninja is leaving Twitch and heading to one of its competitors, Microsoft’s Mixer service, to stream exclusively it now looks like his new home platform is seeing a surge in interest in the app store – it’s just climbed to the top of the free apps charts.
Bryce Blum, founding partner of esports law firm ESG Law, has posted a screenshot on Twitter of the app store’s top charts for free apps, which at the time of posting earlier today, shows Mixer sitting in the number one spot, above YouTube in second and Gmail in third. Alongside side it, Blum’s included a screenshot of a Google trends chart which appears to show a significant increase in search traffic for Mixer around the time that Ninja’s move was announced.
Blum’s tweet reads “the power of an influencer in 2019.” According to Twitch Metrics, Ninja is the most-followed Twitch streamer, with over 14,700,000 followers at the time of writing, so it makes sense that some of these could be looking to follow him over to Mixer. His follower count is already over 230,000 at the time of publishing, and it looks likely that this could continue to climb.
Mixer is offering users a free subscription to Ninja’s channel for the month, which could also factor into the surge of interest in the platform. If you’re keen to check out Ninja’s Mixer channel, it’s already live, and his first stream will take place later today for the Lollapalooza festival.
Ninja’s already posted his regular streaming schedule on Mixer, with daily streams at 9:30 AM CST to 6 PM CST, though he’s said these times are subject to changes.