The Unity game engine is teaming up with Facebook to help developers tap into the social media platform’s hefty audience.
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Unity are integrating support for Facebook, with an all-new gaming platform currently in development. This will allow videogame makers to target Facebook’s huge 650m gaming audience.
This collaboration will see something built that streamlines the publishing of Unity games on Facebook, allowing developers to quickly deliver their games to the game-playing Facebook audience and possibly getting a slice of the $2.5 billion per year pie.
“Developers channel their talent and passion into creating amazing games, but development is only part of the challenge,” said Elliot Solomon, vice president, business development at Unity Technologies. “Integrating tools that provide effortless access to Facebook’s network is a key part of helping developers find the success they deserve.”
From today, a limited number of developers will be selected to get immediate access to a closed alpha of this export service. Applications are being accepted until August 31, 2016. New developers will be on-boarded on an ongoing basis throughout the testing period.
“Our mission is to give people the power to discover, play and share the games they love with the people they care about,” said Leo Olebe, director of global games partnerships at Facebook. “Unity is the world’s leading game development platform. It’s great to be working with them to help developers find new audiences for the games they pour their hearts into.”
If you’re a developer, you can apply at that link right there.