It was announced at Blizzcon that when they released Warlords of Draenor, the next expansion pack for World of Warcraft, Blizzard would allow you to boost one of your characters to level 90. Those plans have changed. Blizzard will let anyone who preorders the expansion boost a character right away.
You can still boost a character if you wait till the expansion is released but it’s a little perk for those who can’t wait.
“To get everyone straight to the action, when you buy the expansion, it will come with a boost to level 90 for one character on your WoW account,” explain Blizzard. “We’re getting ready to test the functionality for that on the PTR, and we wanted to provide a quick update on how it will work with the upcoming expansion presales.
“We’re going to grant you your level-90 boost at the time of pre-purchase. That’s a little different from the plan we laid out at BlizzCon, but based on the feedback, it’s obvious that many of you would like the chance to get acquainted with a new class before heading into the expansion. This will also give more players the opportunity to experience the current end-game content and the events leading up to Garrosh’s exodus to Draenor. Maybe you’ll get your Legendary cloak from Wrathion and level 90–100 Heirloom weapon in the process.”
It’s not just the boost that’s being brought forward: “if you pre-purchase the Digital Deluxe edition you’ll get your exclusive World of Warcraft pet and mount right away, allowing you to bring a little bit of Draenor past into Azeroth present.”
Blizzard are also looking at ways to allow players to boost “multiple characters to 90, including alts they play with friends on other factions and realms.” They know their fans will find roundabout methods (such as purchasing multiple boxes and performing multiple character transfers)” anyway so “in the near future we’ll be testing out a feature that gives you the option to purchase a character upgrade directly.”
This is a great scheme of Blizzard’s to get new players into the game and to allow old players who haven’t played in a while to catch up with their friends.