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Uplay store adds third-party games, including from Warner Bros. and EA, plus free games with some purchases

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If you’re anything like me, you’re always looking for a new reason to fire up Uplay, and certainly Ubisoft has struggled at times to find a reason for it themselves. Today, however, Uplay takes a big step toward being a functional digital store by adding a ton of new games from EA and Warner Brothers, in addition to games from smaller publishers and developers like 1C, bitComposer, Focus Home Interactive, Telltale, and Paradox, among others.

Ubisoft are aware that many of you may not share my passion for the Uplay store, and in fact may try to actively avoid it, so they’ve offered some rather good pack-ins for customers who buy games through Uplay.

“To encourage customers to try the expanded Uplay shop,” says an Ubisoft press release, “Ubisoft is offering a free digital copy of Driver San Francisco Deluxe Edition, From Dust, Might & Magic Heroes VI Deluxe Edition, Rayman Origins, The Settlers 7 Gold Edition or World in Conflict: Complete Edition, with the purchase of any game priced £16.99 or higher (excluding pre-orders), from today through March 4.”

No news on how much stuff we have to purchase through the Uplay shop in order to actually get a new World in Conflict, or anything at all from Massive Entertainment. Now that would be an incentive. Still, those are some terrific games to get as part of another purchase.

Courtesy of Ubi’s press release, here is a list of some of the top third-party games that have arrived on Uplay:

“Among the numerous third-party games that will be available through Uplay shop players will be able to download Air Conflicts: Pacific Carriers (bitComposer), Arma 2: Complete Collection (Bohemia Interactive), Batman: Arkham City™ Game of the Year Edition (Warner Bros. Interactive Entertainment), Chivalry (Torn Banner Studios), Crusader Kings II (Paradox Interactive), Crysis 3 (EA), Endless Space (Iceberg Interactive), King’s Bounty: Warriors of the North (1C Company), Orcs Must Die 2 (Robot Entertainment), Rochard (Recoil Games), The Book of Unwritten Tales (Nordic Games), The Walking Dead (Telltale Games) and To The Moon (Freebird Games).”