ESA finds that more women play games than teenage boys | PCGamesN

Shroud of the Avatar hits Steam Early Access in November; "We are moving full steam ahead"

New Omega Mode changes just about everything in Ultra Street Fighter IV

Evolve's "Big Alpha" system requirements are surprisingly not monstrous

ESA finds that more women play games than teenage boys

ESA Study

In an industry where so many games are marketed almost exclusively at teenage boys, it’s been harder for some than others to accept that, actually, quite a lot of women play games. A lot more than you might expect given some unpleasant attitudes. 

A study from the Entertainment Software Association reveals that, in the US, more adult women play games than teen males. 

“Women age 18 or older represent a significantly greater portion of the game-playing population (36%) than boys age 18 or younger (17%),” the study finds. 

And while the average player is 31, the study shows a great deal of diversity. 

“People of all ages play video games. There is no longer a ‘stereotype game player,’ but instead a game player could be your grandparent, your boss, or even your professor,” said Jason Allaire, Ph.D., associate professor of psychology at North Carolina State University and co-director of the Gains Through Gaming Lab.

The number of female gamers over 50 increased by 32 percent between 2012 and 2013, while 58 percent of parents play games with their kids at least monthly. 

The leap in accessibility in recent years is a likely reason for these large numbers. With smart phones, casual and social games and family-friendly platforms like the Wii and Wii U, this is an industry that caters to a lot more than the teen bracket it is so often presented as appealing to. 

You can take a gander at the whole study here

Cheers, VG24/7.

Login or Register
4
+4
-0
BraveToaster's picture
131

Does Angry Birds actually count as a video game?

2
+2
-0
Fraser Brown's picture
458

Yes.

4
+4
-0
Shriven's picture
1642

Yeah... this doesnt seem correct.

Mobile Games I can totally believe. But a console? No way.

4
+4
-0
wazupsx's picture
11

If you include games like Farmville then yes. Console and PC gaming, definitely not.

3
+3
-0
avatar
35

It seems kind of misleading. Previously we didn't include stuff like the free flash games on newgrounds, pre-smartphone phone games, or stuff like minesweeper & solitaire in these kind of statistics even though they are all technically games and are the predecessors to the modern mobile/casual market.

2
+2
-0
Beemann's picture
13

I think my favourite part is where they have "Video Games" "Computer Games" and "Other" and Other is digital sales, mobile and social gaming. Is "Computer Games" just physical sales for PC then?

Also the games marketed at teenage boys are likely that way because that's their target demographic. Parity in overall usage doesn't equate to parity in each slice of the pie

1
+1
-0
unwanted's picture
464

Top 20 of most games sold in 2013 and Fifa '14 is 11th. I'm not sure I believe that.

Edit: Should be higher is what I mean.

avatar
1

This comment has been deleted by a moderator.

Alienware - Game VictoriousNvidia Shield - Titanfall
Guild Wars 2: Tyria prepares for war with the return of the Living World Season 2

Guild Wars 2

Guild Wars 2: Tyria prepares for war with the return of the Living World Season 2

Shroud of the Avatar hits Steam Early Access in November;

Shroud of the Avatar hits Steam Early Access in November; "We are moving full steam ahead"

New Omega Mode changes just about everything in Ultra Street Fighter IV

New Omega Mode changes just about everything in Ultra Street Fighter IV

Evolve's

Evolve's "Big Alpha" system requirements are surprisingly not monstrous

Final Fantasy XIV London Fanfest reveals EU servers, flying mounts and Dark Knight job

Final Fantasy XIV London Fanfest reveals EU servers, flying mounts and Dark Knight job

Spooky Races: Project CARS gets a Halloween trailer

Spooky Races: Project CARS gets a Halloween trailer

Stockholm Syndrome: Why Scandinavia loves DreamHack

Hearthstone: Heroes of Warcraft

Stockholm Syndrome: Why Scandinavia loves DreamHack

First blood in the World of Warcraft Arena World Championship will be shed next week

First blood in the World of Warcraft Arena World Championship will be shed next week

Dark Souls 2 is the Golden Joystick Awards' Game of the Year

Dark Souls 2 is the Golden Joystick Awards' Game of the Year

League of Legends is close to making $1 billion from microtransactions this year

League of Legends is close to making $1 billion from microtransactions this year

Outlast 2 is in development; stock up on clean underwear

Outlast 2 is in development; stock up on clean underwear

Those crazy system requirements for Assassin's Creed Unity have been confirmed by Ubisoft

Those crazy system requirements for Assassin's Creed Unity have been confirmed by Ubisoft

Civilization: Beyond Earth review

Civilization: Beyond Earth

Civilization: Beyond Earth review

The Witcher 3's opening cinematic shows why you don't get into staring contests with crows

The Witcher 3's opening cinematic shows why you don't get into staring contests with crows

Football Manager 2014 has been played for 23,000 years, and that’s not including the pirates

Football Manager 2014 has been played for 23,000 years, and that’s not including the pirates

Phonopath turns you into an audio codebreaker

Phonopath turns you into an audio codebreaker

Shelter 2 trailer makes survival look gorgeous while being totally harrowing

Shelter 2 trailer makes survival look gorgeous while being totally harrowing

Flak in the USSR: World of Warplanes 1.6 introduces new Russian jets, more airspace

Flak in the USSR: World of Warplanes 1.6 introduces new Russian jets, more airspace

Warframe Archwing update turns you into a rocket-powered space ninja

Warframe

Warframe Archwing update turns you into a rocket-powered space ninja

Codemasters' Toybox Turbos offers kitchen table careening in the mode of Micro Machines

Codemasters' Toybox Turbos offers kitchen table careening in the mode of Micro Machines

Riot chase down League of Legends hackers;

Riot chase down League of Legends hackers; "Every player to trigger this exploit will be punished"

Blizzard to deploy Australian servers for World of Warcraft ahead of Warlords of Draenor

Blizzard to deploy Australian servers for World of Warcraft ahead of Warlords of Draenor

What to do in Assassin's Creed Unity's Paris: Murder, stealing and a bit of detective work

What to do in Assassin's Creed Unity's Paris: Murder, stealing and a bit of detective work

Take a free weekend break in Arma 3

Take a free weekend break in Arma 3