PewDiePie responds to media using his name in Warner Bros paid promotion headlines | PCGamesN

PewDiePie responds to media using his name in Warner Bros paid promotion headlines


YouTube star PewDiePie has posted a video responding to the recent articles across games media linking him to the Warner Bros paid promotion scandal. 

It's likely the publishers for the titles in our upcoming PC games list will be more transparent. 

To give you a bit of background, Warner Bros found themselves scolded by one of those steam-pissing geysers you find in Shadow of Mordor for failing to ensure YouTubers disclosed paid promotion deals with the game. 

The FTC basically gave the publisher a slap on the wrist and warned them not to do it again in the future. The fault definitely lied with Warner Bros, as they were actively discouraging YouTubers from giving the game any criticism or even telling their audience it was a paid promotion video in the first place. 

Our story on the Warner Bros FTC fiasco is at that link there. 

PewDiePie's problem really begins with the FTC. In the FTC's report, they bring up PewDiePie's name twice, despite the fact they state multiple times that the complaint is with the publisher. Unfairly, the other YouTubers involved aren't named. 

This oversight has led to some media outlets leading with his name, even running it in the headline. Some even likened it to the recent CSGOLotto scandal. One of PewDiePie's issue is with places using his name, despite the fact that he did disclose the partnership, albeit below the fold.

He also notes that this was two years ago and his process has evolved since, with him now moving the disclaimers up and verbally letting his audience know.

I watched his Shadow of Mordor video just now, and it's not like he's saying it's amazing or anything - he's mostly just taking the piss and attaching celebrity faces to the uruks he's off to kill. At the end he says he "had fun". 

Towards the end of his response video he calls the media insignificant, which isn't very nice, but his anger is kind of understandable. I don't mind, because we're all floating through space on a little spec of dust and we'll all be ash soon, drifting through the endless black. 

Distract yourself from that cheery thought by watching his response video:

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AnAuldWolf avatarmemnarch avatarPsycold avatar
AnAuldWolf Avatar
1 Year ago

Does he think that looking that angry and acting like that much of a dick is endearing? I guess to his primary audience. All it does is make me dislike him more. If he wasn't being such a try-hard "gangsta," which for me is a far bigger problem, I might have had some sympathy.

Oh no! I pulled my glasses off with my headset! I wonder how many takes it took him to get that just right? Angry Youtubers don't do it for me, they always end up sounding like they have an IQ of around 60 or less.

I'm just not a fan. Couldn't care less about the content, he's just a bit of an idiot. There are better things to watch.

Psycold Avatar
1 Year ago

My favorite Youtubers are the guys from RedLetterMedia, they rarely talk about gaming but they don't try too hard like this guy.

memnarch Avatar
memnarch(1 day 17 hours played)
1 Year ago

I mean you can be significant and newsworthy or not. "media ran headlines about an arrangement i made" isn't really unfair exactly, if the blame obviously doesn't lie with you, then you don't need to be worried about your presence or defend your image.

Alongside that a lot of the media he's talking about being 'insignificant' gets a lot more flack for disclosure more obvious than his current one (which also is an improvement on the one in the video in question).

It's a difficult bargaining position he has to be in, even with his popularity, but a certain level of success renders that a less absolute defense, if he's not aware or unwilling to do anything about that (or y'know operate under the same standards of practice entertainers and informers operate on otherwise) I'm not sure what standard he's even expected to be held to.